Address The Brain's 3 Levels
Jetpak is Public
Created By: fluid
Last Modified: 01/26/06
Summary: Psy-ops, neurolinguistic programming, framing, mind control... the GOP's been doing it so effectively, thanks to some high level connections with marketing and communication mavens.

Associative Conditioning: Pavlov's Dog

Associative Conditioning: Pavlov's Dog

Summary: What cues can you employ to create a positive reaction to your product?
From: http://www.brainviews.com

The Quagmire: Faced with no sale, you'll need to get close and personal with "Mr. Reptile Brain."

The Quagmire: Faced with no sale, you'll need to get close and personal with

Summary: The Reptilian Brain: * It's similar to the brain possessed by the hardy reptiles that preceded mammals, roughly 200 million years ago. * It's "preverbal," but controls life itself, such as autonomic brain, lung and heart functions. * Lacking language, its impulses are instinctual and ritualistic. * It's concerned with fundamental needs such as survival, physical maintenance, hoarding, dominance, preening and mating.

The Neocortex: the most evolved part of the brain; where complex thinking occurs

The Neocortex: the most evolved part of the brain; where complex thinking occurs

Summary: The 'newest' part of the brin,congitive, computing, complex thinking ... reason
From: http://www.jeteye.com/jetpak/17793507,,,1138338253,,search,,view.html

The limbic brain wraps around the reptilian brain.

The limbic brain wraps around the reptilian brain.

Summary: and conditioned feelings ... and where memories are store
From: http://www.jeteye.com/jetpak/17793507,,,1138338253,,search,,view.html




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